Category Archives: Boutiques

Mademoiselle Epaulette!


Mlle Epaulette celebrates style and femininity in a truly contemporary setting. In a visual diary of endless wanderlust, Remi Sabbah mixes together an eclectic array of color, texture and print with ease. Romantically sensitive, her quirky edge reflects a wearable, yet sophisticated, style. ”The MLLE EPAULETTE woman is confident, unique, and most importantly has a strong sense of her own personal style.”


The New Spring/Summer 2014 Collection follows the spirit of Mademoiselle Epaulette but with an extra note of color in each design. It is named “The Blossom” since it is the first complete ready to wear collection of the designer. Inspired by the first blossoms of spring the designer features bright vibrant colors and lively flower prints, the fabrics used are soft, fine and light denoting thus a flirty note to the collection.

Flirty skater skirts, colorful crop tops, sparkling bodysuits, exaggerated vintage midi skirts and sophisticated monochrome dresses. The new S/S 2014 collection makes up a complete wardrobe with ready to wear designs that suit every occasion. Her desire is to create designs that would appeal to women with different styles, that would make them feel truly unique.


The brand is based in Europe/Cyprus and it is mainly sold through the official online web store and in selected luxury boutiques.

The designer herself features pieces of her collection in her personal blog – Visual Diary of style and Wanderlust. 


I loved the Spring/Summer collection, but if you know me well, you will know that my favorite is the yellow dress and the mini pink dress.

Which one is your favorite?




dina jsr logo

Around two weeks ago, I was invited to the opening of Dina Jsr‘s boutique in the chic Saifi Village in Beirut.

I loved the tones of the set; so soft, feminine and sorbet… with pink ice cream and cotton candy, pop corn, finger foods and champagne…

The models were mingling between the fashion lovers, the colors of the Spring/Summer 2014 collection are so serene and the designs are so breathtaking…

A designer renown for her meticulous attention to detail and supreme quality, the boutique was a testament to Dina’s eye for perfection. And with a location as perfect as this one, the boutique is set to become a must see destination for fashion lovers in the city.

You have to check it out!

Discovering: Santiago Beirut


After I started noticing the chic and colorful outfits on my timeline, I had to check the store in person.


What initially started as a small jeans and sportswear store in Kaslik during the civil war in 1979, gradually grew to become a multi-brand fashion boutique.
Since its establishment, Santiago has been a pioneer in bringing cutting edge designer clothes and accessories from around the world, and in the process making its distinct mark on the Lebanese fashion scene.


In addition to its current locations in Kaslik and Ashrafieh, Santiago has recently opened its doors in Downtown Beirut.

Santiago carries numerous exclusive and well-known American, Belgian, French, Italian and Spanish brand names. They include Antonio Marras, Essentiel, Hache, Hartford, Henry Beguelin, High, Iro, Isola Marras, Malandrino, Maliparmi, Malloni, Sita Murt, Fani Xenophontos, Anika Lena Skarstrom, Sophie d’Hoore and Amaya Arzuaga. Also available are swimwear collections from Fisico.

Their Spring/Summer collection is so fresh and full of life, you have to check it out 🙂

It’s time to get Juicy!

A while ago, I was invited to discover the Juicy Couture boutique in City Center, and to check the Spring collection 2014.

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The boutique was full of lovely, and fresh colors, the sales people were very kind and showed me the different looks of the collection.

The new Spring lineup, is entitled “Go West”, the collection was split into several tableaux representing a typical day in the life of a Los Angeles native. The opening series of athletic outfits introduced a new Juicy Couture Sport line of trendy yet functional active-wear. The track suits are available in multiple colors, adding life to your wardrobe.

I personally fell in love with the photos of their campaign, they’re so vibrant with colors and the two models Rosie Huntington-Whiteley and Emily DiDonato rock!

Did you check Juicy Couture’s Spring Collection? Campaign?

What did you like the most? 

Introducing: Milia M

milia m

Milia Maroun is the designer behind Lebanon-based fashion label Milia M. Born and brought up in Beirut, Maroun studied fashion design at Esmod in Paris before becoming a lingerie designer and then subsequently launching her own label in 2000. In doing so she has become a pioneering female fashion designer from the Middle East – choosing to start directly in the domain of ready-to-wear over couture, placing accessibility, comfort and femininity at the centre of her designs.

Her aesthetic is one underpinned by a sense of free spirit, intelligence and a sexy humility while remaining sophisticated and contemporary. A woman designing for fellow women, Maroun seeks to empower through her expert cuts and detailed ornamentation: her use of folds, layers and wrapping to draw attention to the body; the different use of threads in all creations; the caftan coat and the Lebanese tradition of silk weaving among the signatures that has helped to carve out her fashion name.


And for the first time, Designer Milia M has open her atelier doors for clients and friends to discover and uncover her iconic pieces, best sellers, as well as her previous and actual collections.

I had the chance, with my fellow bloggers, to check ahead of the event the atelier, the place where the all the designs and creations come out.

milia event 3

After a group chat with Milia M, we had the chance to wander and see all the lovely designs…


If you missed the event, you can always pass by her boutique in Saifi Village and check her lovely collections.


Fashion Styling For Men – I


I have started recently to include more fashion news and updates for men, because I believe style is not only for women.

In today’s post, I’m gonna share with you an outfit I styled at ForeAndAft., the trendiest men’s shop in Mar Mkhayel.


I like simple and chic style for men, and have a preference for the color blue, so I mixed these items together:

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ForeAndAft 010

I styled the diadora shoes with red and green in order not to keep the colors of the outfit monotonous.

These are the brands I used for this outfit:

Diadora Heritage shoes
40 WEFT cargo trousers
Fausto Colato buffalo belt
Alessandro Gherardi shirt
Plusultra Milano sweater
Stewart Leather jacket Testa di Moro


With the high temperature during the day, you can only wear the shirt, and at night you could add the sweater and the jacket if needed.


What do you think of the outfit?

Would you opt for this style? 

Introducing: The Spring/Summer 2014 Collection by MAISON RANA






With the urban woman in-mind, the “SIMPLICITY” collection hosts designs that are made for the active, glamorous, chic and independent. This MAISON RANA® SS14 season brings geometric print in black & white, accentuated with silver or gold-embroidered trims from the gulf heritage as touches to each design, a tribute to wonderful cities we love.

With MAISON RANA®’s trademark minimalist design, this contemporary collection mixes between symmetric cuts, high-end fabrics, classic colors, touches of pastel… all aimed at bringing staple pieces to a woman’s wardrobe.

“I intentionally mixed fabrics while keeping my usual simple design aesthetic, in an aim to create staple pieces that are truly a Must-Have in a woman’s wardrobe.” Comments Rana Mouawad, designer behind the MAISON RANA® label. “Women who choose to wear MAISON RANA® are ones who dictate their own sense of style. They are not shy to step away from the crowd and lead instead of follow. This collection is for them.”


What do you think of the collection? 

What’s your favorite item?

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